I’m Gwen, a writer, critical thinker, and feeler.

Technically, I wrote my first book at 5 years old. Later, I earned a BA in English Literature and Creative Writing from the University of Pennsylvania. Since then, I’ve been building digital media products and bringing them to market at major tech companies. Tech and storytelling are seemingly unrelated, but in my career, I’ve seen the convergence: every good product begins and ends with a good story. Like, what is it and why should anyone care? Whose need is it solving? How do we get the target audience to understand how it applies to their life?

Whether you’re using my product features or reading my writing, you’re trusting me with your time and a piece of your experience. My goal is for you to walk away more informed, entertained, and thoughtful.

I’ve built product experiences and narratives at: